APA (7th ed.) Citation

Burns, A. C., & Bush, R. F. (2004). Marketing research: Online research applications (4th ed.). Pearson Education (Asia).

Chicago Style (17th ed.) Citation

Burns, Alvin C., and Ronald F. Bush. Marketing Research: Online Research Applications. 4th ed. Jurong, Singapore: Pearson Education (Asia), 2004.

MLA (9th ed.) Citation

Burns, Alvin C., and Ronald F. Bush. Marketing Research: Online Research Applications. 4th ed. Pearson Education (Asia), 2004.