Hair, J. F., Bush, R. P., & Ortinau, D. J. (2006). Marketing research: Within a changing information environment (3rd ed.). McGraw-Hill/Irwin.
Cita Chicago Style (17a ed.)Hair, Joseph F., Robert P. Bush, y David J. Ortinau. Marketing Research: Within a Changing Information Environment. 3rd ed. New York, N.Y: McGraw-Hill/Irwin, 2006.
Cita MLA (9a ed.)Hair, Joseph F., et al. Marketing Research: Within a Changing Information Environment. 3rd ed. McGraw-Hill/Irwin, 2006.
Precaución: Estas citas no son 100% exactas.