Marketing research within a changing information environment

Marketing research within a changing information environment

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Bibliografiska uppgifter
Huvudupphovsman: Hair, Joseph F
Övriga upphovsmän: Bush, Robert P., Ortinau, David J.
Materialtyp: Bok
Publicerad: New York, New York McGraw-Hill/Irwin c2003.
Upplaga:2nd ed.
Ämnen:
Marketing research.