APA (7th ed.) Citation

Stinnett, B. (2005). Think like your customer: A winning strategy to maximize sales by understanding how and why your customers buy. McGraw-Hill.

Chicago Style (17th ed.) Citation

Stinnett, Bill. Think like Your Customer: A Winning Strategy to Maximize Sales by Understanding How and Why Your Customers Buy. New York: McGraw-Hill, 2005.

MLA (9th ed.) Citation

Stinnett, Bill. Think like Your Customer: A Winning Strategy to Maximize Sales by Understanding How and Why Your Customers Buy. McGraw-Hill, 2005.