Cita APA (7a ed.)

Cateora, P. R., & Graham, J. C. (2005). International marketing (12th ed.). McGraw-Hill/Irwin.

Cita Chicago Style (17a ed.)

Cateora, Philip R., y John C. Graham. International Marketing. 12th ed. Boston: McGraw-Hill/Irwin, 2005.

Cita MLA (9a ed.)

Cateora, Philip R., y John C. Graham. International Marketing. 12th ed. McGraw-Hill/Irwin, 2005.