Cita APA

Cateora, P. R., & Graham, J. C. (2005). International marketing (12th ed.). McGraw-Hill/Irwin.

Citación estilo Chicago

Cateora, Philip R., and John C. Graham. International Marketing. 12th ed. Boston: McGraw-Hill/Irwin, 2005.

Cita MLA

Cateora, Philip R., and John C. Graham. International Marketing. 12th ed. McGraw-Hill/Irwin, 2005.