APA-Zitierstil (7. Ausg.)

Kotler, P. (2000). Marketing management: The millenium edition. Prentice-Hall.

Chicago-Zitierstil (17. Ausg.)

Kotler, Philip. Marketing Management: The Millenium Edition. Upper Saddle River, New Jersey: Prentice-Hall, 2000.

MLA-Zitierstil (9. Ausg.)

Kotler, Philip. Marketing Management: The Millenium Edition. Prentice-Hall, 2000.