Lancaster, G. (2001). Marketing management (3rd ed.). McGraw-Hill.
Chicago Style (17th ed.) CitationLancaster, Geoff. Marketing Management. 3rd ed. London: McGraw-Hill, 2001.
MLA (9th ed.) CitationLancaster, Geoff. Marketing Management. 3rd ed. McGraw-Hill, 2001.
Warning: These citations may not always be 100% accurate.