APA (7th ed.) Citation

Dolan, R. J. (2000). Marketing management: Text and cases. McGraw-Hill Irwin.

Chicago Style (17th ed.) Citation

Dolan, Robert J. Marketing Management: Text and Cases. Boston: McGraw-Hill Irwin, 2000.

MLA (9th ed.) Citation

Dolan, Robert J. Marketing Management: Text and Cases. McGraw-Hill Irwin, 2000.