Schoell,William F. (1992). Marketing: Contemporary concepts and pracrices. Allyn and Bacon.
Chicago Style (17th ed.) CitationSchoell,William F. Marketing: Contemporary Concepts and Pracrices. Boston: Allyn and Bacon, 1992.
MLA (9th ed.) CitationSchoell,William F. Marketing: Contemporary Concepts and Pracrices. Allyn and Bacon, 1992.
Warning: These citations may not always be 100% accurate.