APA (7th ed.) Citation

Nash,Edward L. (1982). Direct marketing: Strategy,planning,execution. McGraw-Hill.

Chicago Style (17th ed.) Citation

Nash,Edward L. Direct Marketing: Strategy,planning,execution. New York: McGraw-Hill, 1982.

MLA (9th ed.) Citation

Nash,Edward L. Direct Marketing: Strategy,planning,execution. McGraw-Hill, 1982.

Warning: These citations may not always be 100% accurate.