Temporal,Paul. (2001). Romancing the customer: Maximizing brand value through powerful relationship management. John Wiley & Sons,(Asia)Pte Ltd.
Chicago Style (17th ed.) CitationTemporal,Paul. Romancing the Customer: Maximizing Brand Value Through Powerful Relationship Management. Singapore: John Wiley & Sons,(Asia)Pte Ltd, 2001.
MLA (9th ed.) CitationTemporal,Paul. Romancing the Customer: Maximizing Brand Value Through Powerful Relationship Management. John Wiley & Sons,(Asia)Pte Ltd, 2001.
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