APA (7th ed.) Citation

Belch, G. E. (1995). Introduction to advertising and promotion (3rd ed.). Irwin.

Chicago Style (17th ed.) Citation

Belch, George E. Introduction to Advertising and Promotion. 3rd ed. Chicago: Irwin, 1995.

MLA (9th ed.) Citation

Belch, George E. Introduction to Advertising and Promotion. 3rd ed. Irwin, 1995.

Warning: These citations may not always be 100% accurate.