The relationship between exposure to TV liquor ads which use women and the preference towards liquor ads and buying behavior of male college students in selected colleges in Iloilo City

The relationship between exposure to TV liquor ads which use women and the preference towards liquor ads and buying behavior of male college students in selected colleges in Iloilo City

Bibliographic Details
Main Author: Gea, Maricon G.
Other Authors: Maglentete, Grace G.
Format: Book
Language:English