APA (7th ed.) Citation

Roberto, N. (2002). The marketer's guide to socio-economic classification of consumers: Insights and challenges of target marketing in the Philippines using SEC indicators. The Asian Institute of Management.

Chicago Style (17th ed.) Citation

Roberto, Ned. The Marketer's Guide to Socio-economic Classification of Consumers: Insights and Challenges of Target Marketing in the Philippines Using SEC Indicators. Makati City: The Asian Institute of Management, 2002.

MLA (9th ed.) Citation

Roberto, Ned. The Marketer's Guide to Socio-economic Classification of Consumers: Insights and Challenges of Target Marketing in the Philippines Using SEC Indicators. The Asian Institute of Management, 2002.