APA (7th ed.) Citation

Post, K. (2012). Brand turnaround: How brands gone bad returned to glory and the seven game changers that made the difference. McGraw-Hill.

Chicago Style (17th ed.) Citation

Post, Karen. Brand Turnaround: How Brands Gone Bad Returned to Glory and the Seven Game Changers That Made the Difference. New York: McGraw-Hill, 2012.

MLA (9th ed.) Citation

Post, Karen. Brand Turnaround: How Brands Gone Bad Returned to Glory and the Seven Game Changers That Made the Difference. McGraw-Hill, 2012.