APA (7e ed.) Bronvermelding

Kerin, R. A., Hartley, S. W., & Rudelius, W. (2009). Marketing: The core (3rd ed.). McGraw-Hill/Irwin.

Chicago (17e ed.) Bronvermelding

Kerin, Roger A., Steven W. Hartley, en William Rudelius. Marketing: The Core. 3rd ed. Boston: McGraw-Hill/Irwin, 2009.

MLA (9e ed.) Bronvermelding

Kerin, Roger A., et al. Marketing: The Core. 3rd ed. McGraw-Hill/Irwin, 2009.