Ramanujam, M., & Tacke, G. (2016). Monetizing innovation: How smart companies design the product around the price. Wiley.
Chicago Style (17th ed.) CitationRamanujam, Madhavan, and Georg Tacke. Monetizing Innovation: How Smart Companies Design the Product Around the Price. Hoboken: Wiley, 2016.
MLA (9th ed.) CitationRamanujam, Madhavan, and Georg Tacke. Monetizing Innovation: How Smart Companies Design the Product Around the Price. Wiley, 2016.
Warning: These citations may not always be 100% accurate.