Deceptive advertising behavioral study of a legal concept

Deceptive advertising behavioral study of a legal concept

Détails bibliographiques
Auteur principal: Richards, Jef I.
Format: Livre
Langue:English
Publié: New York Routledge 2010.
Collection:Communication (Hillsdale, N.J.)
Sujets:
Advertising laws > United States.
Deceptive advertising > United States > Psychological aspects.