Deceptive advertising behavioral study of a legal concept

Detalhes bibliográficos
Autor principal:	Richards, Jef I.
Formato:	Livro
Idioma:	English
Publicado em:	New York Routledge 2010.
Colecção:	Communication (Hillsdale, N.J.)
Assuntos:	Advertising laws > United States. Deceptive advertising > United States > Psychological aspects.