Marketing plans how to prepare them, how to profit from them

Detalles Bibliográficos
Main Authors:	McDonald, Malcolm (Author), Wilson, Hugh 1962- (Author)
Formato:	Libro
Idioma:	English
Publicado:	Chichester, West Sussex Wiley 2016.
Edición:	Eighth Edition.
Subjects:	Marketing > Management. Marketing > Planning.