Citace podle APA (7th ed.)

McDonald, M., & Wilson, H. (2016). Marketing plans: How to prepare them, how to profit from them (Eighth Edition.). Wiley.

Citace podle Chicago (17th ed.)

McDonald, Malcolm, a Hugh Wilson. Marketing Plans: How to Prepare Them, How to Profit from Them. Eighth Edition. Chichester, West Sussex: Wiley, 2016.

Citace podle MLA (9th ed.)

McDonald, Malcolm, a Hugh Wilson. Marketing Plans: How to Prepare Them, How to Profit from Them. Eighth Edition. Wiley, 2016.

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