TY  - BOOK
T1  - Strategic market management global perspectives
A1  - Aaker, David A.
LA  - English
PP  - Hoboken, N.J.
PB  - Wiley
YR  - 2010
ED  - 1st ed.
UL  - https://tuklas.up.edu.ph/Record/UP-8027390931312469734
OP  - 354
NO  - Dr. Mary Gretchen F. Chaves (Recommending faculty) : Management Cluster
CN  - HF 5415.13 A23 2010
SN  - 9780470689752
KW  - Marketing : Management.
ER  -