Cita APA (7th ed.)

Aaker, D. A. (2010). Strategic market management: Global perspectives. Wiley.

Cita Chicago (17th ed.)

Aaker, David A. Strategic Market Management: Global Perspectives. Hoboken, N.J: Wiley, 2010.

Cita MLA (9th ed.)

Aaker, David A. Strategic Market Management: Global Perspectives. Wiley, 2010.