TY  - BOOK
T1  - Creative strategy in advertising
A1  - Drewniany, Bonnie
LA  - English
PP  - Australia
PB  - Wadsworth Cengage Learning
YR  - 2014
ED  - Eleventh edition.
UL  - https://tuklas.up.edu.ph/Record/UP-8027390931312459275
OP  - 314
NO  - Earlier ed. entered under: Jewler, Jerome A.
NO  - Dr. Tiffany Adelaine G. Tan (Recommending faculty) : Management Cluster
CN  - HF 5825 J46 2014
SN  - 9781285080277
SN  - 1285080270
KW  - Advertising copy.
KW  - Advertising layout and typography.
ER  -