Crafting and executing strategy the quest for competitive advantage : concepts and cases

Crafting and executing strategy the quest for competitive advantage : concepts and cases

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Podrobná bibliografie
Hlavní autoři: Thompson, Arthur A. 1940- (Autor), Peteraf, Margaret C. (Autor), Gamble, John E. (Autor), Strickland III, A. J. (Autor), Janes, Alex (Autor), Sutton, Ciara (Autor)
Médium: Kniha
Jazyk:English
Vydáno: London McGraw-Hill Higher Education 2013.
Vydání:European edition.
Témata:
Strategic planning.
Strategic planning > Case studies.