Boosting beauty in an economic decline mating, spending, and the lipstick effect. [article].
Although consumer spending typically declines in economic recessions, some observers have noted that recessions appear to increase women's spending on beauty products-the so-called lipstick effect. Uisng both historical spending data and rigorous experiments, the authors examine how and why ec...
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| Format: | Analytics |
| Jezik: | English |
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