The effects of majority versus minority source status on persuasion a self-validation analysis .[article].
The present research proposes that sources in the numerical majority Vs,. minority) can affect persuasion by influencing the confidence with which people hold their thoughts in response to the persuasive message. Participants received a persuasive message composed of either strong or weak arguments...
| Main Author: | |
|---|---|
| Format: | Analytics |
| Language: | English |
| Subjects: |