Consumer behavior building marketing strategy

Consumer behavior building marketing strategy

Alle Versionen (8)
Bibliographische Detailangaben
1. Verfasser: Hawkins, Del I.
Weitere Verfasser: Mothersbaugh, David L.
Format: Buch
Sprache:English
Veröffentlicht: Boston McGraw-Hill Irwin c2010.
Ausgabe:11th ed.
Schlagworte:
Consumer behavior > United States.
Market surveys > United States.
Consumer behavior > United States > Case studies.