APA (7th ed.) Citation

Armstrong, G., & Kotler, P. (2000). Marketing: An introduction (5th ed.). Prentice Hall.

Chicago Style (17th ed.) Citation

Armstrong, Gary, and Philip Kotler. Marketing: An Introduction. 5th ed. Upper Saddle River, N. J: Prentice Hall, 2000.

MLA (9th ed.) Citation

Armstrong, Gary, and Philip Kotler. Marketing: An Introduction. 5th ed. Prentice Hall, 2000.