Cita APA (7th ed.)

Kurtz, D. L., & Boone, L. E. (2006). Principles of marketing (12th ed.). Thomson.

Cita Chicago (17th ed.)

Kurtz, David L., i Louis E. Boone. Principles of Marketing. 12th ed. Australia: Thomson, 2006.

Cita MLA (9th ed.)

Kurtz, David L., i Louis E. Boone. Principles of Marketing. 12th ed. Thomson, 2006.