Churchill/Ford/Walker's sales force management

Churchill/Ford/Walker's sales force management

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Bibliografski detalji
Glavni autor: Johnston, Mark W.
Daljnji autori: Churchill, Gilbert A., Marshall, Greg W.
Format: Knjiga
Izdano: Boston McGraw-Hill/Irwin c2006.
Izdanje:8th ed.
Serija:McGraw-Hill/Irwin series in marketing.
Teme:
Churchill, Gilbert A. > Sales force management.
Sales management.