Cateora, P. R., & Graham, J. L. (2002). International marketing (11th ed.). McGraw-Hill.
Cita Chicago (17th ed.)Cateora, Philip R., i John L. Graham. International Marketing. 11th ed. Boston: McGraw-Hill, 2002.
Cita MLA (9th ed.)Cateora, Philip R., i John L. Graham. International Marketing. 11th ed. McGraw-Hill, 2002.
Atenció: Aquestes cites poden no estar 100% correctes.