APA citiranje

Burgelman, R. A., Maidique, M. A., & Wheelwright, S. C. (2001). Strategic management of technology and innovation (3rd ed.). McGraw-Hill/Irwin.

Chicago Style (17th ed.) Citation

Burgelman, Robert A., Modesto A. Maidique, and Steven C. Wheelwright. Strategic Management of Technology and Innovation. 3rd ed. Boston: McGraw-Hill/Irwin, 2001.

MLA citiranje

Burgelman, Robert A., et al. Strategic Management of Technology and Innovation. 3rd ed. McGraw-Hill/Irwin, 2001.