APA (7th ed.) Citation

Hiebing, R. G., & Cooper, S. W. (2004). The one-day marketing plan: Organizing an completing a plan that works (3rd ed.). McGraw-Hill.

Chicago Style (17th ed.) Citation

Hiebing, Roman G., and Scott W. Cooper. The One-day Marketing Plan: Organizing an Completing a Plan That Works. 3rd ed. New York: McGraw-Hill, 2004.

MLA (9th ed.) Citation

Hiebing, Roman G., and Scott W. Cooper. The One-day Marketing Plan: Organizing an Completing a Plan That Works. 3rd ed. McGraw-Hill, 2004.