APA (7th ed.) Citation

Peterson, T., Jensen, J. W. 1. j. a., & Rivers, W. L. (1965). The mass media and modern society. Holt, Rinehart and Winston.

Chicago Style (17th ed.) Citation

Peterson, Theodore, Jay Walbourne 1917- joint auth Jensen, and William L. Rivers. The Mass Media and Modern Society. New York: Holt, Rinehart and Winston, 1965.

MLA (9th ed.) Citation

Peterson, Theodore, et al. The Mass Media and Modern Society. Holt, Rinehart and Winston, 1965.