TY  - BOOK
T1  - Theories of mass communication
A1  - De Fleur, Melvin L.
A2  - Rokeach, Sandra Ball
PP  - New York
PB  - McKay
YR  - 1975
UL  - https://tuklas.up.edu.ph/Record/UP-8027390931312296303
OP  - 288
CN  - P90 D45 1975
KW  - Communication : Philosophy.
ER  -