APA (7th ed.) Citation

Rothschild, M. L. (1987). Marketing communications: From fundamentals to strategies. D. C. Heath and Co.

Chicago Style (17th ed.) Citation

Rothschild, Michael L. Marketing Communications: From Fundamentals to Strategies. Lexington, Mass: D. C. Heath and Co, 1987.

MLA (9th ed.) Citation

Rothschild, Michael L. Marketing Communications: From Fundamentals to Strategies. D. C. Heath and Co, 1987.

Warning: These citations may not always be 100% accurate.