Best, R. J. (2000). Market-based management: Strategies for growing customer value and profitability (2nd ed.). Prentice-Hall, N.J.
Style de citation Chicago (17e éd.)Best, Roger J. Market-based Management: Strategies for Growing Customer Value and Profitability. 2nd ed. Upper Saddle River, N.J: Prentice-Hall, N.J, 2000.
Style de citation MLA (9e éd.)Best, Roger J. Market-based Management: Strategies for Growing Customer Value and Profitability. 2nd ed. Prentice-Hall, N.J, 2000.
Attention : ces citations peuvent ne pas être correctes à 100%.