Enis, B. M., & Cox, K. K. (1988). Marketing classics: A selection of influential articles (6th ed.). Allyn and Bacon.
Citazione stile Chigago Style (17a edizione)Enis, Ben M., e Keith Kohn Cox. Marketing Classics: A Selection of Influential Articles. 6th ed. Boston: Allyn and Bacon, 1988.
Citatione MLA (9a ed.)Enis, Ben M., e Keith Kohn Cox. Marketing Classics: A Selection of Influential Articles. 6th ed. Allyn and Bacon, 1988.
Attenzione: Queste citazioni potrebbero non essere precise al 100%.