APA način citiranja (7. izdanje)

Sudharshan, D. (1995). Marketing strategy: Relationships, offerings, timing and resource allocation. Prentice-Hall.

Čikaški stil citiranja (17. izdanje)

Sudharshan, D. Marketing Strategy: Relationships, Offerings, Timing and Resource Allocation. Englewood Cliffs, N. J: Prentice-Hall, 1995.

MLA način citiranja (9. izdanje)

Sudharshan, D. Marketing Strategy: Relationships, Offerings, Timing and Resource Allocation. Prentice-Hall, 1995.