APA-Zitierstil (7. Ausg.)

Bradley, F. (1995). International marketing strategy (2nd ed.). Prentice-Hall.

Chicago-Zitierstil (17. Ausg.)

Bradley, Frank. International Marketing Strategy. 2nd ed. London: Prentice-Hall, 1995.

MLA-Zitierstil (9. Ausg.)

Bradley, Frank. International Marketing Strategy. 2nd ed. Prentice-Hall, 1995.