Howard, J. A. (1963). Marketing: Executive and buyer behavior. Columbia University Press.
Chicago (17e ed.) BronvermeldingHoward, John A. Marketing: Executive and Buyer Behavior. New York: Columbia University Press, 1963.
MLA (9e ed.) BronvermeldingHoward, John A. Marketing: Executive and Buyer Behavior. Columbia University Press, 1963.
Let op: Deze citaties zijn niet altijd 100% accuraat.