TY  - BOOK
T1  - The Elements of marketing
A1  - Converse, Paul D.
A2  - Huegy, Harvey W.
A2  - Mitchell, Robert V.
LA  - English
PP  - New York
PB  - Prentice-Hall
YR  - 1952
ED  - 5th ed.
UL  - https://tuklas.up.edu.ph/Record/UP-8027390931312240844
OP  - 968
CN  - HF5415 C55 1952
ER  -