Marketing and the computer

Marketing and the computer

Dades bibliogràfiques
Autor principal: Alderson, Wroe
Altres autors: Shapiro, Stamley J., joint auth
Format: Llibre
Idioma:English
Publicat: Englewood Cliffs, N. J. Prentice-Hall 1963.
Matèries:
Marketing research.
Operations research.