Staudt, T. A. A managerial introduction to marketing. Prentice-Hall.
Cita Chicago (17th ed.)Staudt, Thomas A. A Managerial Introduction to Marketing. Englewood Cliffs, N. J: Prentice-Hall.
Cita MLA (9th ed.)Staudt, Thomas A. A Managerial Introduction to Marketing. Prentice-Hall.
Atenció: Aquestes cites poden no estar 100% correctes.