APA-viite (7. p.)

Smykay, E. W., & Breibart, J. (1971). Introductory marketing: A programmed approach. Macmillan.

Chicago-viite (17. p.)

Smykay, Edward W., ja Joan Breibart. Introductory Marketing: A Programmed Approach. New York: Macmillan, 1971.

MLA-viite (9. p.)

Smykay, Edward W., ja Joan Breibart. Introductory Marketing: A Programmed Approach. Macmillan, 1971.