Organizing and implementing the marketing effort text and cases

Organizing and implementing the marketing effort text and cases

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Podrobná bibliografie
Hlavní autor: Cespedes, Frank V.
Médium: Kniha
Jazyk:English
Vydáno: Reading, Mass. Addison-Wesley Pub. Co. 1991.
Témata:
Marketing > Management > Case Studies.
Sales management > Case studies.