Myers, J. (1967). Consumer behavior and marketing management. Houghton Mifflin.
Chicago Style (17th ed.) CitationMyers, James. Consumer Behavior and Marketing Management. Boston: Houghton Mifflin, 1967.
MLA (9th ed.) CitationMyers, James. Consumer Behavior and Marketing Management. Houghton Mifflin, 1967.
Warning: These citations may not always be 100% accurate.