Style de citation APA (7e éd.)

Tull, D. S., & Hawkins, D. I. (1987). Marketing research: Measurement and method (4th ed.). Macmillan.

Style de citation Chicago (17e éd.)

Tull, Donald S., et Del I. Hawkins. Marketing Research: Measurement and Method. 4th ed. New York: Macmillan, 1987.

Style de citation MLA (9e éd.)

Tull, Donald S., et Del I. Hawkins. Marketing Research: Measurement and Method. 4th ed. Macmillan, 1987.