APA (7th ed.) Citation

Crimp, M. (1981). The marketing research process. Prentice-Hall.

Chicago Style (17th ed.) Citation

Crimp, Margaret. The Marketing Research Process. Englewood Cliffs, N. J: Prentice-Hall, 1981.

MLA (9th ed.) Citation

Crimp, Margaret. The Marketing Research Process. Prentice-Hall, 1981.